Knowlet

Unit 4: Sampling Theory and Design of Sample Surveys

Course Code: ECODSC 253 (Statistics for Economics)

This unit provides a necessary bridge between probability theory and statistical inference by introducing techniques used to collect and analyze survey data.

1. Population and Sample Concepts

Before designing a survey, it is critical to distinguish between the group being studied and the portion being measured.

  • Population: The entire group of individuals or items that are the objects of a statistical investigation.
  • Sample: A finite subset of the population selected for study to derive conclusions about the population as a whole.
  • Parameter: A numerical value that describes a characteristic of the entire population (e.g., population mean).
  • Statistic: A numerical value calculated from sample data used to estimate a population parameter (e.g., sample mean).

2. Census versus Sampling

Investigators must choose between studying every member of a population or just a representative part.

Feature Census Method Sampling Method
Scope Covers every unit of the population. Covers only a representative fraction.
Accuracy High, as every unit is examined. Subject to sampling errors but can be very reliable if designed well.
Cost & Time Expensive and time-consuming. Economical and faster.
Feasibility Not possible if testing involves destruction of items. Ideal for large populations or destructive testing.

3. Types and Methods of Sampling

Methods of selecting a sample are broadly categorized into random and non-random techniques.

Random Sampling

Also known as probability sampling, where every unit has a known, non-zero chance of being selected.

  • Simple Random Sampling: Units are chosen such that every possible sample of a given size has an equal chance of selection.
  • With Replacement (WR): A unit is selected, recorded, and returned to the population before the next draw.
  • Without Replacement (WOR): A selected unit is not returned, meaning it cannot be selected twice.

Non-Random Sampling

Also known as non-probability sampling, where selection is based on convenience or judgment rather than chance.

4. Principal Steps and Laws of Sampling

A systematic survey involves several predefined stages and follows specific statistical laws.

Principal Steps in a Sample Survey:

  1. Statement of the objectives.
  2. Definition of the population to be sampled.
  3. Determination of the sampling frame and units.
  4. Selection of the sampling design/method.
  5. Preparation of the questionnaire or schedule.
  6. Data collection and analysis.

Laws of Sampling:

  • Law of Statistical Regularity: A moderately large number of items chosen at random from a large group are almost sure on average to possess the characteristics of the large group.
  • Law of Inertia of Large Numbers: Larger samples are more stable and less prone to fluctuations than smaller ones.

5. Errors, Standard Error, and Limitations

Sampling vs. Non-Sampling Errors

  • Sampling Error: The difference between the sample statistic and the population parameter arising because only a part of the population was studied.
  • Non-Sampling Error: Errors arising from faulty planning, data collection, or processing (e.g., non-response, measurement error).

Standard Error

The Standard Error (SE) is the standard deviation of a sampling distribution. It measures the extent to which a sample statistic is likely to differ from the population parameter.

Limitations of Sampling

  • Requires expert knowledge to design correctly.
  • Possibility of bias if the sample is not truly representative.
  • Conclusions are probabilistic, not absolute.
Exam Tip: Remember that increasing the sample size reduces Sampling Error but may increase Non-Sampling Error due to the difficulty of managing a larger operation.

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