Unit 4: Professional and Media Ethics

The moral duties of specialized roles in society.

Table of Contents

1. Nature of Professional Ethics

Professional ethics refers to the ethical principles that govern the behavior of people in a professional environment (doctors, lawyers, journalists). Unlike general ethics, it focuses on Role-Differentiated Morality—the idea that a professional has duties that an ordinary person might not have (e.g., a lawyer defending a guilty client).

2. Medical Ethics: The Four Pillars

In bioethics and medical practice, four core principles guide healthcare providers. These were popularized by Beauchamp and Childress:

Principle Meaning
Autonomy Respecting the patient's right to make their own healthcare decisions.
Beneficence The duty to act in the best interest of the patient (Doing good).
Non-maleficence The duty to "Do No Harm."
Justice Fairness in the distribution of healthcare resources.

3. Confidentiality and Informed Consent

Informed Consent

This is the legal and ethical requirement that a patient must be fully informed about the risks, benefits, and alternatives of a treatment before they agree to it. It protects Autonomy.

Confidentiality

The moral obligation to keep a patient's or client's information private. It can only be broken if there is a "duty to warn" (e.g., if the patient intends to harm others).

4. Media Ethics

Media ethics deals with the ethical dilemmas faced by journalists and advertisers. The central tension is often between the Right to Know (Public interest) and the Right to Privacy.

Exam Essentials